About ZaUtre

Engineers first. Since 2015.

A senior, certified Salesforce Commerce Cloud team in Sofia, Bulgaria — building for retail and luxury brands since 2015.

Our story

A trusted partner for commerce that has to work.

ZaUtre is a dedicated team of web architects, developers and QA experts focused on delivering exceptional e-commerce solutions for retail and luxury brands worldwide.

Founded in 2015 in Sofia, Bulgaria, ZaUtre began with a clear vision: to become a trusted partner for businesses seeking high-quality e-commerce solutions. Our journey started with a focus on Salesforce Commerce Cloud, and over the years we've expanded our expertise while keeping our core commitment to excellence.

Today we serve renowned retail and luxury brands across the globe — and with Tokenwright, we've productized what we know about SFCC delivery into an AI-accelerated service that quotes work in minutes.

The ZaUtre team on a team hike, holding a ZaUtre banner

Our values

How we work, in six lines.

01

Technical excellence

A tech-first company, committed to in-depth expertise and stable, long-lasting solutions that stand the test of time.

02

Partnership approach

We value long-term relationships and act as an extension of your team rather than just a service provider.

03

Problem-solving mindset

We love challenges and thrive in demanding environments, approaching complex problems with creativity and determination.

04

Transparent communication

Open, honest dialogue and candid feedback that serves the project — even when it's not the easiest path.

05

No-overhead process

Direct communication with the technical experts doing the work. No unnecessary layers, faster delivery.

06

Cultural blend

Western precision and attention to detail combined with an Eastern holistic perspective — the details and the big picture.

Our approach

Direct access to the people doing the work.

At ZaUtre, we prioritise quality and efficiency in everything we do. Our can-do attitude drives us to find solutions where others might see obstacles, and we believe the best results come from collaborative partnerships where we understand your challenges and business objectives.

Unlike larger agencies with complex hierarchies, our streamlined structure gives you direct access to the technical experts working on your project. That no-overhead process means faster communication, more efficient problem-solving and better outcomes for your business.

Salesforce Partner
14+
Salesforce certified experts
12+
SFCC projects delivered end to end
2015
Founded in Sofia, Bulgaria

Leadership

Meet the founders.

Our greatest asset is our team of talented professionals who bring diverse skills and a shared commitment to excellence to every project.

Dimitar Peev

Dimitar Peev

Chief Executive Officer

As founder and CEO of ZaUtre, Dimitar leads the company's strategic vision with over 15 years of e-commerce technology experience. His background as a Salesforce Certified B2C Commerce Architect combines technical expertise with business acumen, helping clients transform their online presence.

Alexander Gaydardzhiev

Alexander Gaydardzhiev

Chief Technology Officer & Co-Founder

As CTO and co-founder of ZaUtre, Alexander drives technical strategy with expertise in e-commerce platforms and enterprise solutions. His knowledge of cloud technologies ensures robust, future-proof solutions while fostering a culture of technical excellence.

Next step

Ready to work with us?

Let's discuss how our team can help your retail or luxury brand reach its e-commerce goals.